Skyscrapers Pvt. Ltd is currently looking for an experienced candidate to join our team for the role of SEO Expert.

* Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns Track, report, and analyze website analytics and PPC initiatives and campaigns

* Optimize copy and landing pages for search engine marketing.

* Perform ongoing keyword discovery, expansion and optimization

* Research and implement search engine optimization recommendations

* Research and analyze competitor advertising links

* Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords

* Work with the development team to ensure SEO best practices are properly implemented on newly developed code

Requirements:

* Proven SEO experience

* Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing

* Solid understanding of performance marketing, conversion, and online customer acquisition

* Experienced with creating custom, weekly and monthly traffic reports

* In-depth experience with website analytics tools (e.g; Google Analytics, Net Insight, Omniture, Web Trends, Google Adwords)

* Up-to-date with the latest trends and best practices in SEO and SEM

* Minimum Qualification: Bachelor’s/Master’s degree from reputable university (HEC Recognized) in Business/Computer Science or any related field.

*  The candidate with SEO certification from a reputable institute will be preferred Experience: Minimum